EC&O Venues Earls Court And Olympia

Pure London is the UK’s leading fashion buying event. The A/W12 edition will take place at London, Olympia from 12 – 14 February.

This unmissable event brings together a mix of contemporary, directional and premium womenswear, young fashion, footwear and accessory brands, all under one roof.

One venue, packed full of inspiration.

• 1,000+ business on show: Discover Womenswear, Footwear, Accessories and Spirit Young Fashion.
• Pin down A/W12 trends: Industry experts, WGSN and Drapers, unveil the looks that will fly off your rails next season.
• See fashion come to life: Draw inspiration from unmissable catwalk scenes, presenting key pieces from the show floor.
• Learn from the leaders: Legend Zandra Rhodes and TV stylist Antonia O’Brien are among the big names divulging essential tips.
• Snap up the next big thing: Source niche labels in our emerging designer showcases Launch at Spirit and the Footwear Designer Collective.
• Champion ethical: Find a whole host of sustainable and fair-trade brands signposted for your ease.
• Network over a drink: Brands with Bands is back and we’re delighted to bring you an exciting line-up of live acts which you can enjoy with a cold beer in hand.

 
Special EC&O Venues offer: Register now for your free ticket to Pure London when you click here, and save £20 on the door.

To spot key brands, find out what’s on in the exciting show programme, plus to plan your trip, visit www.purelondon.com.